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Monday, 3 August 2009

DVD launch in Barrow to show youngsters shock affects of alcohol

Barrow officers working to tackle excessive alcohol consumption and reduce alcohol related offences are launching a shock DVD this week to highlight the dangerous situations young people can find themselves in if they drink too much alcohol.

The DVD, due to be launched on Tuesday 4 August at Barrow Town Hall, is a joint venture between police and Barrow and South Lakeland Crime and Disorder Reduction Partnerships, and follows five young people on a night out in Barrow to show how differently a ‘fun night out’ can end when too much alcohol is involved.

The launch will be hosted by Professor Mark Bellis from Liverpool John Moores University who will be giving a talk about the myths around alcohol and its effects before focusing on local issues and what Barrow CDRP are doing in response to alcohol related harm and the associated crime and disorder.

The film is a mixture of comedy and shocking reality which is designed to grab the attention of youngsters. By introducing this to local schools and by posting the video on social networking sites, police hope to challenge the notion that it is socially acceptable for young people to drink excessively.

Inspector Geoff Steele of Barrow police said: “We launched ongoing Operation Siskin last year to challenge the inappropriate sale and use of alcohol, which can have such a detrimental effect on our neighbourhoods.

“The operation has been a great success so far, largely thanks to the support we’ve received from local pubs, clubs and off licences. Standards around the sale of alcohol are very high in Barrow and by working together; we can improve this even more.

“This DVD marks our first steps in starting a local debate with young people about the pressures they face that can lead them to use alcohol inappropriately and cause harm to themselves and the community.

“By listening to the experiences of other young people, we hope that local youngsters will set and police their own behaviour - and help their friends make better choices so that a real improvement in our local culture can be made.”

Barrow CDRP co-ordinator, Rebecca Rawlings, said: “This DVD is a fine example of the positive work we are able to achieve for the young people of Barrow by coming together as a partnership and more importantly, a community.

“This local production carries a very important message and we relied wholeheartedly on the enthusiasm of local people and businesses to provide the facilities and energy we needed to make the film a success. The film will be shown throughout schools in South Cumbria and we hope that it will make young people stop and think about their lifestyles, recognise the negative effects that binge drinking can have and make positive choices about their future.”

The film was produced by Workshop Productions from Lancaster who became interested in the project after a member of their team from Barrow recognised the need to help tackle underage and irresponsible drinking in her home town.

The film features actors from the Barrow-based A590 theatre group and Kells photography took photographs during the day, provided all the hair and makeup and supplied models who took up extra roles during the filming.

Food and refreshments for the crew and cast were kindly donated by Barrow Tesco and One Leisure provided the team with free use of their premises. A local taxi firm provided a free taxi for one of the scenes and local band, The Relics, provided the soundtrack and even had a cameo role. Club M staff and doormen also gave up their free time to feature in the film.

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